Call 07 5598 7196  |  Free Consultation

THE POWER OF BRAND VALUES

Brand values are the guiding principles and beliefs that shape a company's identity, culture, and interactions with stakeholders. They define what a brand stands for and guide its actions, decisions, and relationships. In this article, we will explore what brand values entail, why they are essential, and the benefits they bring. Additionally, we will examine some examples of brands that have successfully embodied strong brand values.

Read More...

THE SIGNIFICANCE OF BRAND VISION

A brand vision serves as a guiding light, providing a clear direction for a company's growth and success. It encapsulates the desired future state of the brand and acts as a driving force for strategic decision-making. In this article, we will explore what brand vision entails, why it is crucial, and the benefits it brings. Additionally, we will examine some of the best brand vision examples that have made a significant impact.

Read More...

Bindaree Beef: J.R. McDonald

“The Chairman” has been a well-kept secret for many, many years. This is the first time the product has been made available outside the family company, and it is now only available in limited, exclusive amounts. “The Chairman” has a big bold flavour with luxurious silky tenderness. A true bespoke experience.

Read More...

Bindaree Beef: Fernhill Road

As you drive over the Waterloo Range of the New England High Country, the heart flutters, and you gain a glimpse of what lies ahead. This is a restaurant and family grade, premium Grassfed beef to satisfy even the most discriminating palate in the family, getting a gold standard for consistently tender and delicious beef.

Read More...

TOP 6 TAKEAWAYS: PRO PHOTOGRAPHY VS AMATEUR PHOTOGRAPHY FOR YOUR BUSINESS:

TOP 6 TAKEAWAYS: PRO PHOTOGRAPHY VS AMATEUR PHOTOGRAPHY FOR YOUR BUSINESS:

Read More...

Getting Started in Business Seminar // 7th FEBRUARY 2019

Start to focus on those first initial steps of setting up a business. From Tax, Bookkeeping and accounts through to starting to figure out your own visual branding - this Seminar is perfect for those just starting out.

Read More...

Client Experience: Himalayan Salt Factory

We love having the chance to help clients brand their products, especially when those products centre around food-related items! Our designer Racheal undertook a project last year with client Patrik Ujszaszi, co-founder of the brand Himalayan Salt Factory.

Read More...

Client Experience: B Inspired

Some of the ground work had been done already when Beata came to Stephanie. A simple logo had been created but there was nothing else to go by. She know what she wanted to convey but had nothing more than a typographic logo to work with.

Read More...

Start Planning to PIMP Christmas for your Business Now!

Let’s face it, the holiday season is a time of year when a lot of people could really do with a helping hand. Your business can make life simpler for them by providing simple, easy solutions to their gift-buying dilemmas.

Read More...

What Does a Graphic Designer Do Anyway?

Graphic designing is a serious business – we actually never get to play with crayons. An experienced, talented designer can have a huge impact on your business in a positive way.

Read More...

Client Experience: Prodigy Advisory

Financial planner Tony Pham was looking to start a firm geared towards a younger audience. He knew what he wanted his brand to convey but needed help making it happen. He called us at Gold Coast Graphic Design and the rest is history.

Read More...

Client Experience: Oasis Financial

Kelly’s goal was always to help Steve gain more enquiries online. ‘I wanted a website that would convey what we do, who we assist, and how we can assist. Most importantly, we wanted to attract new enquiries and clients.’

Read More...

Put These Tasks on Your To-Do List this Month

May can be a busy month for many businesses. Tax time is coming and with it comes the colder months, which can provide extra challenges. So what can you do now to make sure that your business is in the best possible shape for the coming months?

Read More...

What is marketing and how do you get the most out of your marketing dollar?

Marketing is a very broad area of business management and while it has many different components to consider, small businesses generally don’t have different departments to handle each of them, so here is some pointers to help you get the most out of your marketing dollar

Read More...

Recent Client Experience: The Decisive Point

The Decisive Point specialises in business and operational strategy development and are experts in strategic business plans made simple, read about their experience with Gold Coast Graphic Design

Read More...

Recent Client Experience: Con-seal

Conseal is a company that specialises in decorative concrete solutions, here is their experience with Gold Coast Graphic Design

Read More...

How your branding story is important in making you memorable

Most people set out to get a logo and business cards to set them up for marketing, maybe a website as well. But often they don’t consider their whole branding story.

Read More...

6 Killer resume tips from a Graphic Designer

You’ve got the skills, but how do you stand out to potential employers? We've put together some tips to help you land that job!

Read More...

THE POWER OF BUSINESS CARDS

Business cards are one of the most important marketing tools you can have! Here are the basic principles for business cards and how you can leave a lasting impression on your clients

Read More...

HOW TO CHOOSE A GOOD BUSINESS NAME

Have the perfect business idea but struggling with a name? One of the most important and potentially confusing steps of starting a business is choosing a business name.

Read More...

Recent Client Experience: The Active Passport

They saw a need for specialised travel consultant services for active travellers. They came to us to get help turning their ideas into a visual brand. They're extremely happy with the results and have even had comments from other marketers about it being "totally on-point".

Read More...

10 BIGGEST BRANDING BOO BOOS TO AVOID

Branding a business is no simple task! So we look at some of the biggest mistakes in branding and how to avoid them to give your company the best start

Read More...

HOW TO GET MORE BANG-FOR-BUCK FROM YOUR MARKETING BUDGET

Branding is an extremely important aspect of any small businesses marketing. It’s especially important now, with the popularity of Google Searching and social media for products and services - 93% of shoppers’ buying decisions are influenced by social media! Crazy hey!

Read More...

12 Essentials things to do when starting a new business

We want to take some of the weight off your shoulders, so we’ve put together the twelve things that we think are essential to do when starting a new business.

Read More...

HOW YOU CAN MOVE FORWARD WITH STARTING A BUSINESS IN 2018

Tips on how to start a business in the new year and also why branding is so vital to the success of your company

Read More...

Latest Project: Naked Nutrition

Melek Engel was starting up her nutritious, gourmet food business, Naked Nutrition, when she approached us to help her develop her business branding. She kicked off with our business branding package.

Read More...

Marketing done different - Stand Out from the Crowd

Jeannie Anderson is an Owner/Partner/Accountant at Mayberry Meldrum & Anderson at Murwillumbah. Jeannie is a great business woman. She's a prolific networker and has built a solid business foundation based on relationships and high quality service.

Read More...

Latest Project: Free to Bounce

Holli came to us, earlier this year, needing a few bits and pieces for her marketing material. Holly was in a similar situation to many of our other clients, she's confident and great at the services she provides for her customers, but she was a little unsure of what would work best for their marketing collateral.

Read More...

Business Card Redesign: Is it worth it?

Business cards are the cheapest bang-for-buck marketing item small businesses can use. They are the lowest priced item per enquiry available.

Read More...

FREE 1 HOUR BRAND REVIEW THIS JULY

Are you getting less leads from your marketing than you would like? It may be your branding that is letting you down.

Read More...

The Ultimate Survival Guide to Design & Marketing Seminar

You only get one chance to make a great first impression, especially in business! Come and take part in the information, tips and advice Gold Coast Graphic Design have to share, no matter where you are at in the timeline of your business.

Read More...

Bindaree Beef: Cape Byron

The fresh salt air, rich red soil, warm days and the cool afternoon breeze of Byron Bay is the perfect climate for breeding Angus Beef.

Read More...

Branding a delicious new Chilli Sauce

Recently, I had the opportunity to create a brand for Chilli Sauce 'Love Chilli'. Tony Pearce has developed a unique, first-of-its-kind product and needed help with overall branding for the products. He was introduced to us through a friend, to help turn his ideas into reality.

Read More...

Bindaree Beef: Bindaree Vintage

Vintage suggests high quality from a time long past; a time when families knew exactly where their meals came from, and they knew the farm where their beef was raised.

Read More...
Page 1 of 1 : Blog Posts 1-34 of 34